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A Quick History of Smokey the Bear

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The Smokey Bear Beginning
A Quick History of Smokey the Bear

World War II Wildfire Poster

USFS
Smokey Bear came to us by necessity. At the beginning of World War II, Americans feared that an enemy attack or sabotage could destroy our forest resources at a time when wood products were greatly needed. Time was ripe for a Smokey Bear icon.

In the spring of 1942 a Japanese submarine fired shells onto an oil field in Southern California near Los Padres National Forest. Government officials were relieved that the shelling did not start a forest fire but were determined to provide protection.

The USDA Forest Service organized the Cooperative Forest Fire Prevention (CFFP) Program in 1942. It encouraged citizens nationwide to make a personal effort to prevent forest fires. It was a mobilized civilian effort in support of the war effort to protect valuable trees. Timber was a primary commodity for battleships, gunstocks, and packing crates for military transport. Smokey Bear was created as the symbol for wildfire prevention but with a war-time incentive.

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